Bio
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Me, me, me, me, me…
I began noodling with words and scripts at VCCP for two years off the back of my first creative placement. I ate broodjes, cruised canals and tamed global beasts such as EA Games & Heineken at Wieden & Kennedy Amsterdam for 18 months. Came back to London to BBH for 6 years, where I became Creative Director on the Burger King account. I’m now freelance working as a creative director at ITV Creative. Previously, I’ve had several year-long, thoroughly enjoyable contracts at BBC Creative, with three stints at Mother in between. Outside of advertising (like every other person on the planet) I’m trying to write children’s stories.
Say hello…
fredrodwell86@gmail.com
Awards
BBC Euro 2024 Promo & Title Sequence
The Global Entertainment Marketing Academy of Arts & Sciences - Animation - Gold
The Global Entertainment Marketing Academy of Arts & Sciences - Sports - Silver
The Global Entertainment Marketing Academy of Arts & Sciences - Direction - Bronze
The Global Entertainment Marketing Academy of Arts & Sciences - Sound - Bronze
Royal Television Society Craft & Design Awards - Best Title Sequence Design - Shortlist
BBC Red Nose Day 2023 - Telly Treasures
Creative Circle - Best Integrated Campaign - Silver
Burger King - Whopper Secret
D&AD - Press & Outdoor (Wood Pencil)
International ANDY Awards - Gold
British Arrows - Best food/non-alcohol - Gold
Creative Circle - Best PR Exercise - Silver
Creative Circle - Best PR Exercise - Silver
Burger King - Crispy Chicken Launch
Creative Circle - Best Digital Activation - Bronze
St.John Ambulance - CPR Babygrow
The Drum Creative Awards - European Digital Campaign of the Year
More Than Insurance
Campaign Big Awards, Film Campaign - Gold
Campaign Big Awards, Financial, corporate & utilities (Single film) - Silver
Campaign Big Awards, Financial, corporate & utilities (Film Campaign) - Silver
Cannes Lions, Banking and insurance - Final Shortlist
DMA Awards, Best DRTV - Gold
DMA Awards, Financial services - Gold
DMA Awards, Brand building - Silver
Marketing Week Engage, Financial services - Winner
Campaign Annual 2011 - Best Radio Ad ("Courtesy Car")
Campaign Annual 2011 - 8th Best Online Ad ("Alfie")
